MarX, the marketing club of IIM Nagpur, through club activities aims at connecting marketing concepts to real-world applications and being a resource for students looking to pursue a career in Marketing. The club also conducted an in-house event which compelled students to apply sales concepts practically. With an aim to connect industry and academia to bridge the gap between the two, the club got a privilege to host guest sessions by various industry experts.
To achieve this twin objective, the club has conducted national level Marketing Fest INVICTA
consisting of various events revolving around every sphere of marketing and two standalone case-study events which tested formulation of marketing strategy, namely Marketing Crusader and Marché.
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