News
Prof Deepmala Baghel’s research paper titled ‘Resilience of MSMEs During the Pandemic’ has been published in 'The International Handbook of Disaster Research. Springer, Singapore'. As scholars, policymakers, and industries are focusing on disaster resilience as a goal for the country’s socioeconomic development, this study aims to look at...Read More
Prof Ankita Dash’s research paper titled ‘Anatomizing India’s Presence in Automotive Global Value Chains’ has been published in Foreign Trade Review. Rupa Chanda (Director, Investment, Innovation and Trade Division, UNESCAP and Professor, Department of Economics and Social Sciences, Indian Institute of Management Bangalore, Bangalore, Karnataka, India) is her...Read More
Prof Kapil Kaushik’s co-authored article titled ‘Riding out the pandemic: The role of brand message appeals on social media in shaping consumer responses’ was published by the Journal of Business Research (JBR). JBR is ranked as A category journal as per the ABDC journal ranking list. Dr. Abhishek Mishra...Read More
Prof Rahul Kumar Sett and Aravindan Chandrasekaran, Avinandan Sinha, Premal Shah co-authored a case study titled ‘A Technical Note Push-Pull Marketing Systems’. This case study was published by Ivey Publishing in December 2021.Read More
Prof Atul Arun Pathak , and Madumitha R co-authored a case study titled ‘Shikshaa Public School: Options for Growth’. This case study was published by Ivey Publishing on May 28, 2021.Read More
Prof Atul Arun Pathak , and Prof Aashish Argade co-authored a case study titled ‘BharatAgri: Strategy of an Indian Agritech Startup’. This case study was published by Ivey Publishing on August 28, 2020.Read More
Prof Atul Arun Pathak , Shabana Chandrasekaran, Balamurugan Annamalai, and Atanu Ghosh co-authored a case study titled ‘Salt n Soap: Online Retailing of Food and Groceries’. This case study was published by Ivey Publishing on August 28, 2020.Read More
Prof Varsha Khandker, Sameer Bhajni, Sourabh Patil, and Upasana Makati co-authored a case study titled ‘White Print: The Dotted Word.’ This case study was published by Asian Case Research Journal in December 2019.Read More
Prof Atul Arun Pathak , Prof Saroj Kumar Pani, and Prof Anish Agarwal co-authored a case study titled ‘CampusHash: Evolving Business Model of an Entrepreneurial Venture’. This case study was published by Ivey Publishing on September 4, 2019.Read More
Prof Atul Arun Pathak and Sushmita Srivastava co-authored a case study titled ‘IndCo: Challenges of Designing and Implementing Customized Training’. This case study was published by Ivey Publishing on September 4, 2019.Read More